In a time when every single penny of revenue is important to collegiate athletic programs, West Virginia University and ANC have formally announced the installation of new, larger scoreboards at both Milan Puskar Stadium and WVU Coliseum. Also included in the project are upgraded sound and lighting systems at the Coliseum, and an improved sound system at the stadium.
The new scoreboards have more room for video and statistics, as well as advertising and other revenue-generating content. The upgrades also include fascia ribbons, also known as ribbon boards, which will replace those already installed at the Coliseum and the stadium.
The new boards are being funded by Learfield IMG College, of which ANC is a part. That money is part of West Virginia’s contract with Learfield IMG College, which includes $2.625 million to be paid to WVU for capital expenditures during the 2020-21 academic year. Also included is some ancillary equipment and processors to operate the new boards.
The contract also calls for a similar payment in 2023-24, and payments of $1.75 million in 2026-27 and $2 million in 2029-30, 2032-33 and 2034-35. That money will also be used for revenue-generating items, with scoreboards being the main focus.
The Coliseum board will include a nearly 2,500 square foot LED display across a custom, multi-faceted center-hung scoreboard. Overall, the new center-hung board in the Coliseum – which ANC custom designed in collaboration with WVU – will have nearly 2.75 times more LEDs than the current fixture with the main video screen being almost double in size.
Similar to a scoreboard in Madison Square Garden in New York City, the Coliseum scoreboard will also have smaller screens on the inside of the main structure, making it easier for courtside fans to see the displays. WVU Director of Athletics and Associate Vice President Shane Lyons noted that feature as one that he wanted to incorporate in WVU’s new board when the Mountaineers played St. John’s in the arena last year.
At Milan Puskar Stadium, the new board will be 44 feet high and 134 feet long — a square footage of 8,500. Display content within both venues will be seamlessly synchronized and operated by ANC’s award-winning vSOFT™ operating system. Upgraded fascia boards are also part of this project, as are improvements for the sound system.
“Through our partnership with ANC, maximizing their decades-long experience in creating cohesive fan experiences, we’re highlighting that the fans are an integral part of West Virginia University and its athletics program,” said WVU Director of Athletics and Associate Vice President Shane Lyons. “These new boards are the next steps in modernizing our venues and giving us additional flexibility to create an exciting game experience. Not only will our fans love the upgrades, but they will totally enhance the look of the two venues.”
“We’re excited to be working with West Virginia University on the final piece of their multi-year effort to modernize the venues and improve the atmosphere for fans,” said Jerry Cifarelli Jr., head of ANC’s sports division. “The better quality and streamlined audiovisual designs and technologies provide endless opportunities and flexibility to feature more robust and entertaining in-event content, and the ability to manage it seamlessly.”